A film campaign identity to inspire change towards improved aboriginal mental health futures

Australia is facing a mental health crisis among its First Nations communities. With suicide rates twice as high among Aboriginal adults—and shockingly four times higher among children—this issue demands urgent attention. The Jilya Institute for Indigenous Mental Health is responding with a powerful, community-led solution: training an army of Indigenous psychologists to serve culturally appropriate care in the communities that need it most.

Change Direction is an awareness initiative, developed in partnership with the Jilya Institute, that offers a message of hope. It aims to spark national conversation, encourage allyship, and rally support for a future where healing is led by Indigenous voices.